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Delicate Marketing: Cannabis Content Creation

January 19, 2023 by
Delicate Marketing: Cannabis Content Creation
Andrea Armas

Creme Creators collaborated with Onward Content, a pioneer in cannabis-focused video content and DAM provider. Together, we aimed to challenge stigmas and educate audiences on the benefits of responsible cannabis consumption through engaging visuals.

Leveraging Creme’s expertise in branding, video editing, and motion graphics,  Creators proved invaluable in crafting compelling content that resonated with Onward Content's clients. 


SERVICES AND APPLICATION


MOTION GRAPHICS

Many Onward Content clients recognize the power of audiovisual content to effectively convey complex information. From promotional videos to internal training materials, Motion graphics ensure that cannabis education is accessible and engaging for all audiences.

Visual storytelling simplifies complex topics, making them easier to grasp, while dynamic animations and visuals capture attention and drive interest.


GRAPHIC DESIGN

Graphic design played a pivotal role in enhancing Onward Content's brand presence. By meticulously adhering to each of their client's brand guidelines, we also crafted innovative and visually appealing designs that resonated with their target audience.

From developing distinctive logos and color palettes to creating engaging marketing materials, Creators ensured a cohesive brand experience across all touchpoints. Creme’s attention to detail and commitment to brand consistency helped Onward Content stand out in the competitive cannabis market.


PROCESS

  1. Project Planning: Gather necessary assets, define project scope, and set deadlines.
  2. Template Creation: Develop standardized templates for video and still images to ensure brand consistency.
  3. Content Creation: Edit footage, incorporate animations, and craft a compelling narrative.
  4. Quality Assurance: Conduct thorough reviews and make necessary adjustments.
  5. Final Delivery: Deliver the completed project in specified formats and within deadlines.

RESULTS

Creme Creators collaborated with Onward Content to create engaging and informative cannabis education materials. Our expertise in branding, motion graphics, and video editing played a crucial role in delivering impactful content that resonated with their audience.

Over the years, Creme has developed visually stunning and informative content that effectively communicates complex topics, enhanced brand awareness and recognition that fosters open conversations, and reduced stigma surrounding cannabis.

By partnering with Creme, Onward Content was able to position itself as a leader in the cannabis education space.


​​GET A QUOTE!


Delicate Marketing: Cannabis Content Creation
Andrea Armas January 19, 2023
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